Growth Box Book a diagnostic

TACTICS · I WANT PATIENTS TO COME BACK

Bring patients back

again, again, again.

Retention is the highest-ROI growth tactic. Patient evenings, in-clinic conversion, lapsed reactivation, CRM emails — work the list before paying for new ones.

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Bring patients back again, again, again.

HOW WE DO IT

How we keep patients coming back.

Three places to grow returns: your existing patient list, the in-clinic moments when patients are with you, and the follow-up touchpoints between visits. Each compounds the others.

Swipe between channels

CHANNEL 01

Through your existing list

Patients who have visited before convert at far higher rates than cold leads. CRM emails, segmentation, lapsed reactivation — the gold sitting in your database.

List a mess? See data + insights →

CHANNEL 02

Through in-clinic moments

When a patient is in your chair, they already trust you. Cross-sell, treatment series, waiting-room engagement — turn one booking into three.

CHANNEL 03

Through follow-up touchpoints

What happens between visits matters more than what happens during. Post-treatment follow-ups, anniversary reminders, referral asks at the right moment.

DIAGNOSTIC NOTE

On the call, we will look at your patient list health.

How big, how segmented, how recently they have heard from you. Most clinics have more growth in their list than they think.

WHAT IS IN THE BOX

We’ll work with you to determine the tactic right for your clinic

Pick the right blend with us on the diagnostic. Each tactic runs at one of five levels — from a DIY toolkit you execute to fully managed by us. Same tactic, different intensity.

↗ Want clearer numbers on what is working? See "I want to understand my clinic better" →
CRM emails + newsletters

CRM emails + newsletters

Weekly or monthly emails to your list. Segmented by treatment, lifetime value, and last-visit date. Open rates that actually move bookings.

Toolkit Customised Built Measured Managed
Lapsed patient reactivation

Lapsed patient reactivation

Targeted campaigns to patients who have not booked in 6+ months. Often the highest ROI of any tactic — they already trust you.

Toolkit Customised Built Measured Managed
In-clinic cross-selling

In-clinic cross-selling

Conversations, materials, and triggers that turn one booking into a series. Treatment journey planning, not pushy upsell.

Toolkit Customised Built Measured Managed
Waiting-room engagement

Waiting-room engagement

Quizzes, brand storytelling, treatment-area content. Make the wait time work for retention rather than against it.

Toolkit Customised Built Measured Managed
Patient evenings

Patient evenings

In-clinic events that bring back existing patients alongside new ones. Themed by treatment focus. High book rate on the night.

Toolkit Customised Built Measured Managed
Treatment series follow-ups

Treatment series follow-ups

Automated sequences that prompt the right next appointment at the right interval. Toxin top-ups, filler reviews, skincare check-ins.

Toolkit Customised Built Measured Managed
Loyalty + rewards programs

Loyalty + rewards programs

Structured ways to reward repeat visits — referral credits, milestone bonuses, treatment-bundle pricing. Aligned with AHPRA.

Toolkit Customised Built Measured Managed
Patient referral programs

Patient referral programs

Bring-a-friend mechanisms that turn happy patients into your highest-trust acquisition channel. Compliance-aware design.

Toolkit Customised Built Measured Managed
Patient surveys + feedback

Patient surveys + feedback

Structured listening — NPS, treatment-experience surveys, anonymous feedback. Surfaces issues before they become reviews.

Toolkit Customised Built Measured Managed

WHY OUR APPROACH IS DIFFERENT

Three things you will not get from a typical agency.

Real segmentation, not “all patients”.

We segment by treatment history, lapsed-stage, lifetime value. Targeted communications convert; one-size-fits-all does not.

AHPRA-compliant patient comms.

Patient communications hit the same rules as ads. We keep your CRM emails, in-clinic materials, and reactivation campaigns safe.

We work YOUR list — not ours.

No shared databases, no rented audiences. The work compounds your patient asset, not somebody else’s.

HOW WE WORK THIS INTENT

From first conversation to first re-booked patient.

  1. 01

    DAY 0

    Diagnostic call

    List health, opt-in status, segmentation gaps.

  2. 02

    DAY 1–2

    Recommendation

    Tactics for your list maturity. 48h.

  3. 03

    DAY 3–7

    Sign + kickoff

    Order, payment, kickoff. 12-week plan.

  4. 04

    WEEK 1–12 WK 1–12

    Quarter ships

    CRM, in-clinic, follow-up tactics deploy.

WANT TO TALK IT THROUGH?

Book a 30-minute diagnostic.

No pitch. We listen, look at your list health, and tell you whether retention tactics are the right place to start.

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