THE FIRST QUARTER
From first conversation to first review. From first conversation to first review. From first conversation to first review.
Five stages. Roughly 14 weeks end-to-end. You spend low single-digit hours per fortnight after kickoff. Five stages. Roughly 14 weeks end-to-end. Five stages. ~14 weeks end-to-end.
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01 Day 0 Day 0 Day 0
Diagnostic call Diagnostic call Diagnostic call
30-min call. We ask about your clinic, your goals, your treatments, your treatment focus, what is working, what is stuck. No pitch. 30-min call. We ask, you talk, no pitch. 30-min call. We ask, you talk, no pitch.
~30 min
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02 Day 1–2 Day 1–2 Day 1–2
Recommendation Recommendation Recommendation
Within 48 hours we come back with a tailored quarterly plan: tier, products, execution levels, expected outcomes. You decide. Within 48h: a tailored quarterly plan. Within 48h: a tailored quarterly plan.
~48 hours
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03 Day 3–7 Day 3–7 Day 3–7
Sign + kickoff Sign + kickoff Sign + kickoff
Order form, payment, kickoff call. Director introduces the team. Brand details captured. We request access to your site etc. Order form, payment, and kickoff call. Order form, payment, kickoff call.
~1 hour kickoff
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04 Wk 1–12 Week 1–12 Week 1–12
Growth Box work Quarter ships Quarter ships
Senior team-led delivery. Walkthroughs at the right cadence. We keep you updated and show you what’s working. 12 weeks of execution. Walkthroughs at the right cadence. 12 weeks of execution. Walkthroughs at the right cadence.
12 weeks
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05 Wk 12+ Week 12+ Week 12+
Close-down Close-down + retro Close-down + retro
We complete the quarters work, and discuss if we want to push for another quarter, and what we want to achieve. We retro internally; you fill an NPS form. We retro internally; you fill an NPS form.
~30 min
WHAT YOU CAN EXPECT
Your time investment.
Time scales with tier.
Bronze: ~10–12 hrs / quarter (you execute more, we provide the toolkit). Silver: ~5–8 hrs / quarter. Gold: ~2–3 hrs / quarter (mostly approvals).
APPROVALS
Nothing live without sign-off.
Your clinic is your brand.
Unlike smaller agencies or VAs, we will never set anything live that you have not seen and approved. Allocate 1–2 hours for approvals in the first month so we stay on the same page.
WHAT YOU CAN EXPECT
Your time investment.
Bronze: ~10–12 hrs / quarter (you execute more, we provide the toolkit). Silver: ~5–8 hrs / quarter. Gold: ~2–3 hrs / quarter (mostly approvals).
APPROVALS
Nothing live without sign-off.
Unlike smaller agencies or VAs, we will never set anything live that you have not seen and approved. Allocate 1–2 hours for approvals in the first month so we stay on the same page.
DIAL IT UP, DIAL IT DOWN
Some quarters fix things. Others keep them running.
Each quarter is a fresh decision — tier, products, intensity. Heavy lift one quarter, steady management the next, sideways shift after that. We size each quarter to what you actually need.
Fix the foundation.
Big once-off work. Major website rebuild, new brand visuals, tracking infrastructure, a launch campaign. The kind of work with a clear “done” moment.
Manage the engine.
Steady, ongoing work. Light SEO maintenance, monthly reporting. The work that keeps what you built alive.
Or take a quarter off — we will be here when you are ready.
AHPRA & TGA
Compliance, baked in.
Aesthetic medicine in Australia operates under specific advertising rules. We have built our copy and creative process around them — every piece of work is checked against the rules before it ships.
No prescription medicine names
Botox, Dysport, Juvederm and similar Schedule 4 medicines are never used in copy, ad headlines, or service labels.
No before-and-after misuse
We help clinics use comparative imagery in ways that meet the AHPRA + TGA position statement, not casually.
Outcome and concern language
Our copy talks about results and patient concerns (“skin quality”, “facial contouring”) rather than treatment brand names.
Live policy alignment
When AHPRA updates the rules, our internal compliance checklist updates too. Existing clients hear from us first.
WANT TO SEE IT IN PRACTICE?
Spend 30 minutes with us.
No charge, no commitment, no salesy nonsense. Hardest no-obligation call you will book.